2022 | Professional
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The concept of the milk tea convenience store originates from the daily afternoon tea scene of young Chinese people, whenever we want to order a cup of milk tea for takeaway, we need to wait for at least 40 minutes, in order to enhance the user experience and have the taste of milk tea shop drinks, the brand developed a healthy and tasty instant milk tea. To continue the core visual gene of the brand design, we used the milk tea shop scene as the main visual for the outer box design and designed stickers for this purpose, allowing users to DIY their own shop, which is creative and fun.
Credits
Entrant Company
Xiamen Xinxi Cultural and Creative Co., Ltd.
Category
Product Design - Hobby & Leisure (NEW)
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Beijing Urban Construction Design & Development Group Co.,Limited
Category
Architectural Design - Office Building
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Jiang & Associates Creative Design
Category
Interior Design - Commercial
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Reverse Space
Category
Interior Design - Showroom / Exhibit