2022 | Professional
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HEYPOP is a brand new sparkling water from Shanghai Backus Wine Co., LTD., a leading producer of pre-mixed cocktails in China.
This sparkling water features "0 sugar 0 fat 0 card" with 3 times gas content, which makes bubbles burst in the mouth. It is slightly sour and sweet with a touch of astringent taste, which is associated with those delicate and subtle emotions in youth.
We create four cartoon characters with different personalities according to four different tastes.Dip in bubble water, connect the bubble to the freckle, and gently attach it to the cheek. The character image of each flavor also corresponds to the different sour and sweet mood of the day.
Credits
Entrant Company
forceMAJEURE Design
Category
Packaging Design - Wine, Beer & Liquor
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Studio OY UK
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Packaging Design - Non-Alcoholic Beverages
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sside architects
Category
Architectural Design - Residential
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RECASA
Category
Furniture Design - Seating & Comfort Furniture