2023 | Professional

MUSE Design Awards Platinum Winner

HOLILAND TRAVEL Flagship Store

Entrant Company

SLT Design

Category

Interior Design - Flagship Store (NEW)

Client's Name

Holiland

Country / Region

China

HOLILAND TRAVEL combines retail, dining and other diversified formats. Break boundaries of traditional interior design, as space container carrying brand creativity, create a complete theme store from products and vision to offline space. Different from traditional offline retail, it brings visitors immersive space scenes and gravity-free futuristic space experiences in time-travel theme scenes. The brand concept is embodied in space, considering user interaction, psychological construction, service design, and building an unconventional experience across the scene. The combination of digital and devices, node development and innovative 3D printing materials spread the new concept of baking, and invite travelers to touch the boundaries of time and space and talk to the future while bringing a sweet taste experience.

Credits

Design Principal
Chen Ling
Design Team
Shanshan Jiang, Dandan Shi, Yuxuan Zhu, Chenglin Cao, Tao He, Qian Zhang, Chao Tang, Shuyin Hua, Dan Lin, Liangyu Zhang, Si Han, Yixuan Song, Yu Fu
Photo credit
WenStudio, Xiaolong Luan
Lighting consultant
Lei Pang
Contractor
Shanghai Tiqi
Clients
Holiland
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