兔菲猛进

《兔菲猛进》 is a set of New Year gift boxes custom-designed for Suofeiya Home Collection. The meaning of the name of this gift box is to wish the company to grow and develop in the Year of the Rabbit.

In order to cater to the young people who will receive this set of gift boxes, the company's mascot becomes the protagonist of this set of gift boxes. The mascot is dressed in red clothes full of Chinese New Year atmosphere, wearing a hat with rabbit ears and holding a lantern, sending New Year wishes to those who receive the gift box. In addition, in the gift box, the image of the mascot also appears on the calendar, red envelopes, stickers, ornaments, and packaging boxes. Calendars, hanging ornaments, and stickers can all be used to decorate homes or offices, adding to the atmosphere of the Spring Festival. Each page on the calendar has different illustrations, and each illustration represents the festival or solar terms of the month, such as the Lantern Festival in June, the Mid-Autumn Festival in September, and the National Day in October, etc.

The packaging box is printed with traditional Chinese window grilles illustrations, and because the company's main business is custom cabinets, the packaging box is designed to have the function of a storage box.



Designing a New Year gift box for a brand or company is not just a gift, but also an opportunity to promote the brand. It is our goal to make this gift more meaningful, practical and brand promotional.