2023 | Professional
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Being the sales office of the top sustainable and SMART living complex project, New Metropolis Mansion in Guangzhou, Illuminus Grand is designed to reflect the project grandness and to encourage the pursue of lifestyle, through a journey full of different rhythms and ambiences.
The exterior landscape is accentuated by different angles of cladding to enhance the reflection of sunlight. Capturing the play of light and shadow, the overall facade profile shifts along the change of time and remains aesthetic, symbolising the sustainability and class of the project.
The grand glass wall also echoes sustainability, allowing people to identify the iconic SMART element and hence the building far beyond the entrance. Layers of fabric are designed behind the glass to offer another different, and softer, ambience that customers can discover when they walk towards the entrance foyer.
The play of light and shadow continues as customers enter the 3-storey atrium, acting as a transitional space to the innovative interior design.
Traditional sales office is designed to enhance transaction efficiency, allowing people to identify each steps they need to do buying a flat at a glance. However, AJAR believes a flat is more than a product, it should be a place where the residents can experience life and pursue lifestyle.
The whole functional lounge is a light and spacious open setting that blurs the boundaries between different functions.
The overall ceiling is designed to be soft and rhythmic, with a purposefully contradicting tree-inspired ceiling profile highlighting the model and bar area to provide a refreshing dash of energy and to resemble nature and growth.
Windows and translucent glass are applied to the entire lounge that display the outdoor greenery using various degrees of opacity, gently blurring the boundaries between the inside and outside, and intelligently bringing in the natural element to align with the project vision.
Overall interior design allows customers to take a getaway from the original purpose and be inspired to feel and imagine their ideal lifestyle, reshaping property buying from commercial activities into an experience-driven journey.
Credits
Entrant Company
UHOUSE DESIGN
Category
Interior Design - Exhibits, Pavilions & Exhibitions
Entrant Company
UID CREATE LTD.
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Lighting Design - Event & Exhibition (Interior Lighting)
Entrant Company
Zhaokun Wang
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Conceptual Design - Transportation
Entrant Company
YIMEDUO Design
Category
Packaging Design - Other Packaging Design