2023 | Professional

MUSE Design Awards Silver Winner

Kumokumo Shanghai

Entrant Company

Pinze Design

Category

Interior Design - Restaurants & Bars

Client's Name

Country / Region

China

The project is located in a bustling shopping mall in Shanghai. How to stand out among many restaurants? The designer used the theme color "advanced orange" for superimposed effect, creating a space with a strong visual impact, emphasizing the brand's harmonious and independent style. Acrylic is like a "curtain", layer by layer, bringing a novel visual tension. The overall structure always maintains a regular shape, but does not excessively pursue decoration and complexity. The simple outline is easier to capture the pure beauty of refractive vision. KUMO KUMO brand is inspired by the cheese cake under the pure sky of Hokkaido. Eating it while it's hot is its special craft concept. The hot orange and classic elegant dark brown collide with each other, bringing people a warm and pleasant visual experience. The form of Nakajima enhances interactivity while also making the overall spatial movement more free.

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