2023 | Professional

MUSE Design Awards Gold Winner

IDEAMIX LAB Fruit Tea

Entrant Company

Wuhan Mornice Brand Design CO.,LTD

Category

Packaging Design - Non-Alcoholic Beverages

Client's Name

IDEAMIX LAB

Country / Region

China

The packaging of IDEAMIX LAB fruit tea beverages is divided into three colors, with each color representing a distinct flavor, enabling easy differentiation between various fruit tea types. The front design features geometric fruit graphics, elegantly presenting the seamless fusion of fruit and tea. The overall packaging design highlights the brand's identity and the product's individuality. It achieves a perfect display effect at the point of sale, accentuating the elegant, unique, and fashionable essence of the fruit tea.

Credits

Designer
Qichao An
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