Perfume Packaging Design

This artisanal fragrance hails from the lush landscapes of Yunnan, China, drawing its inspiration from the majestic snow-capped peaks that stand as iconic landmarks and cultural symbols. These mountains, such as Jade Dragon Snow Mountain and Meili Snow Mountain, embody purity, sanctity, mystery, strength, and eternity—a spiritual resonance deeply rooted in the local culture.

The essence of the snow mountain is captured in the design of the cap, crafted from zinc alloy to form a gleaming silver replica. This element not only provides a satisfying weight but also conveys the cool, metallic sensation, perfectly complementing the aquatic notes of the fragrance. The bottle itself is adorned in black, symbolizing mystery and depth, creating a striking visual contrast with the silver cap.

Each application of the perfume becomes a sensory journey. As one savors the scent, the sight of the silver snow mountain atop the bottle evokes vivid imagery of the enigmatic landscapes of Yunnan. This evokes positive psychological associations—heightened perspectives, purity, and strength—reflecting the spirit of Lijiang, a UNESCO World Heritage site.

Designed not only as a product but also as a gift, this perfume encapsulates the beauty of the region. It serves as a memento for those who visit, encouraging them to carry a piece of Yunnan’s charm home with them. Moreover, the creation and distribution of this product contribute positively to the local economy by generating employment and tax revenue.