2020 | Professional

MUSE Design Awards Silver Winner

We Vikings

Entrant Company

Studio Louter & OPERA Amsterdam

Category

Interior Design - Exhibits, Pavilions & Exhibitions

Client's Name

Fries Museum

Country / Region

Netherlands

For the Fries Museum, Studio Louter and OPERA Amsterdam developed the concept, design, and AV for the temporary exhibition We Vikings. In this exhibition, new scientific insights about Frisia during the Viking era are presented. The traditional image of the savage Vikings is nuanced. Vikings should not be seen as a Scandinavian nation, but Viking was a pirate lifestyle. In the exhibition, we take visitors on a journey from recognition to horror. We confront them with the question: would you also go Viking? To achieve this emotional transition, a different atmosphere has been created in each exhibition hall. We choose for a dramatic approach with theatrical lighting and large ambient projections, without overshadowing the beautiful historical objects.

Credits

concept & exhibition design
Studio Louter & OPERA Amsterdam
AV
Studio Louter
Graphic Design
OPERA Amsterdam
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