2025 | Professional

MUSE Design Awards Gold Winner

Plush Carrots Pulling in Fruit and Vegetable Farm

Entrant Company

Shanghai Jinfan Trading Co., Ltd

Category

Product Design - Baby, Kids & Children Products

Client's Name

Country / Region

China

Early childhood is a crucial exploration and discovery period characterized by children's natural curiosity and eagerness to learn about their surroundings. This educational toy is specifically designed for toddlers, combining entertainment with educational value. Inspired by fruits, vegetables, and plants typically found on farms, it features adorable and colourful shapes that aim to provide a visually pleasing experience for young children. This fabric plush toy not only captivates with its aesthetic appeal but also promotes sensory development and cognitive skills. It encourages meaningful parent-child interaction, allowing parents to engage actively in their children's play and exploration.



Unlike traditional carrot-pulling toys with limited play options, this innovative design incorporates engaging, interactive elements. Children can perform actions such as tearing, peeling, pinching, and pasting while freely combining removable fruit and vegetable accessories. This not only enhances their creative fun but also helps to improve fine motor skills and hand-eye coordination. Additionally, the toy includes multi-sensory experience features. For auditory stimulation, it is equipped with built-in crinkle paper, rattles, and crisp sounds that easily capture a baby's attention and promote auditory development. The surface is crafted from soft, delicate crystal velvet material combined with a ergonomic padding, ensuring comfort and care for a baby's sensitive skin.

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