2025 | Student

MUSE Design Awards Gold Winner

Ranz Bak Bi

Entrant Company

Guangxi Bama Shoutianxia Food and Beverage Co., Lt

Category

Packaging Design - Non-Alcoholic Beverages

Client's Name

Country / Region

China

Ranz Bak Bi is a premium natural spring water sourced from Bama, a region renowned for longevity. The packagingintegrates cultural and natural elements, including the Zhuang ethnic bronze drum, sunlight, tree rings, and waterpatterns, emphasizing its origin. A refined color palette of gold, silver, charcoal, and white highlights its premiumpositioning. The packaging design balances tradition and modern aesthetics, with engraved patterns and structured labelsensuring clarity. The bottle and gift box enhance the product's presentation, making it suitable for high-end dinning andgifting.

The gift box, crafted with precision, incorporates embossed details that reinforce its cultural significance. The structuredtypography on the label provides essential product intormation in a clear and legible format. by combining premlummaterials with a well-considered design language, Ranz Bak Bi maintains a strong connection to its heritage whilealigning with contemporary luxury standards.

Credits

Guangxi Bama Shoutianxia Food and Beverage Co., Lt
Tiancheng Feng
Guangxi Bama Shoutianxia Food and Beverage Co., Lt
Bonan Wei
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