CIMB Kiosk @ CIMB Plaza Singapore

The CIMB Express Digital Kiosk, located at the entrance of CIMB Plaza Singapore, redefines modern banking with an immersive, tech-forward approach. Designed by MGroup, this innovative self-service kiosk seamlessly integrates digital solutions with customer engagement, offering a transformative experience as the first point of contact for visitors.



Strategically positioned near escalators leading to Levels 3, 4, and 5 the kiosk captures attention with its curving digital media wall which showcases dynamic animated graphics and branding. This visually striking feature establishes a futuristic tone while drawing curiosity and encouraging interaction in CIMB Plaza’s bustling corridor. At the center of the kiosk is its 3D virtual teller offering a multilingual customer interface to guide visitors through CIMB’s services and direct them to relevant offices. Complementing this is a series of interactive desktop screens that provide self-service banking options, product demonstrations, and account application capabilities.



To appeal to young and tech-savvy audiences, the kiosk features a private gaming area with motion-activated games. Participants can earn redeemable tokens while learning about CIMB’s products, blending education with entertainment. This gamified approach not only enhances brand engagement but also creates a fun and memorable experience for users.



MGroup’s design emphasizes CIMB’s brand identity with bold colors and RGB LED lighting embedded in perforated walls and ceilings. These lights dynamically shift through CIMB’s brand tones, creating a vibrant, futuristic atmosphere. To soften the high-tech aesthetic, the space incorporates greenery, providing a welcoming and balanced environment. Black motifs and marble tile patterns pay homage to the former Change Lane Mall, blending historic charm with modern sophistication.



The CIMB Express Digital Kiosk showcases a new vision for customer-centric banking by integrating cutting-edge technology, interactive elements, and immersive design. It reflects CIMB’s commitment to innovation, offering a multi-sensory experience tailored to diverse audiences. By merging functionality with creativity, the kiosk sets a benchmark for the future of banking spaces in Singapore, making it a standout feature of CIMB Plaza.