2025 | Professional

MUSE Design Awards Gold Winner

Fenjiu-Liangzhu

Entrant Company

SHENZHEN ORACLE CREATIVE DESIGN CO.,LTD

Category

Packaging Design - Wine, Beer & Liquor

Client's Name

SHANXI XINGHUACUN FENJIU DISTILLERY CO.,LTD

Country / Region

China

The packaging design for this Chinese liquor is centered around Fenjiu and the Liangzhu culture. By highlighting their shared characteristics and artfully incorporating them into the design, consumers can connect with the essence of Fenjiu and the Liangzhu culture while enjoying the flavorful liquor. It enhances the product with emotional depth and helps spread knowledge about the ancient civilization more effectively.

Credits

Creative Direction
Wen Liu
Design Director
Weijie Kang
Design Executive
Shaokun Xiao
More Gold Winners
Product
2025
MUSE Design Awards - YADI JIN Bronze Door

Entrant Company

Zhejiang Baijia Wan'an Doors Industry Co.,Ltd.

Category

Product Design - Windows, Doors

Interior
2025
MUSE Design Awards - Magpie Restaurant

Entrant Company

Lei Qian

Category

Interior Design - Restaurants & Bars

Product
2025
MUSE Design Awards - vivo global version new product display props

Entrant Company

vivo Mobile communication Co.,Ltd.

Category

Product Design - New Category

Interior
2025
MUSE Design Awards - Wisteria Pavilion Health Club (Shiyan Flagship Store)

Entrant Company

Hubei Wuxiang Dahe Architectural Decoration Design Engineering Co., Ltd.

Category

Interior Design - Spa / Fitness