2025 | Professional

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Rice with Braised Egg Gift: A Sustainable Tribute to Taiwan’s Rural Memories
The "Rice with Braised Egg Gift" draws inspiration from Taiwan’s rural dining traditions, transforming the emotional and nostalgic essence of a braised egg into a culturally rich and thoughtfully designed gift. Inspired by the chicken coops of rural households, the packaging is crafted from handwoven bamboo, recreating the domestic life of the 1950s and embodying the pragmatic, grounded spirit of the Taiwanese people.
The materials are sourced from locally grown, fast-regenerating bamboo, balancing aesthetic texture with environmental sustainability. The packaging’s versatile structure can be repurposed as a cup holder or handmade lampshade, extending the item’s lifespan and embracing sustainable principles. The base cover, made of cotton paper in various colors to indicate flavors, adds both functionality and whimsy, creating a ceremonial unboxing experience.
Rooted in Tainan, Taiwan’s "City of Gastronomy," this project elevates the humble braised egg into a giftable, collectible cultural artifact, weaving together local flavors and lifestyle. More than just a culinary delight, this braised egg carries profound emotions tied to family, land, and memory, serving as a heartfelt tribute to Taiwan’s rural heritage.
Credits
Entrant Company
Changzhou Yooksmart Innovation Co.,Ltd.
Category
Product Design - Smart Technologies
Entrant Company
Wuhan IDC Industrial Design Co., Ltd.
Category
Conceptual Design - Interaction
Entrant Company
UNION DESIGN HK LIMITED
Category
Interior Design - Residential
Entrant Company
STUDIO ZANINI
Category
Furniture Design - Seating & Comfort