NGFUNG LIHONG PRICKLY ASK OIL

Sichuan NGFUNG LIHONG "Sichuan Sensation · Taste of China" Pepper Oil employs masterfully crafted packaging design to visually convey the product’s core strengths and cultural heritage, creating an instantly captivating visual and cultural experience.
Rooted in design inspiration from Hanyuan—China’s Pepper Homeland, the packaging utilizes the interplay of dots, lines, and surfaces paired with sophisticated gold foil embellishments. This not only highlights premium quality and artisanal dedication but also delicately traces Hanyuan’s historical legacy and natural landscapes. The minimalist bottle features distinctive woodcut-style illustrations—a visual ambassador for Hanyuan—vibrantly communicating its unique charm and cultural depth, inviting consumers to embark on a cultural exploration of the pepper heartland.
The product’s key attributes and profound heritage are distilled into a unique visual language, concentrated onto the packaging. This design adeptly carries and expresses the product’s exceptional value, enabling consumers to instantly recognize:
The authentic Sichuan-numbing flavor from China’s finest peppercorns
The heritage of Hanyuan’s imperial tribute pepper lineage
The craftsmanship guarantee backed by artisanal tradition
The premium quality ensured by stringent quality controls
This packaging serves not only as a visual promise of meticulous artistry but also as a confident expression of Chinese pepper culture. On retail shelves, its striking artistic style, eye-catching woodcut focal points, and tasteful gold foil details command attention, rapidly building brand recognition. It guides consumers to unerringly discover and choose it among competitors while instantly grasping the value essence embodied in "Sichuan Sensation · Taste of China." More than just a condiment, this pepper oil delivers a sensory heritage—a taste of Hanyuan’s culture and memory.