2025 | Professional

MUSE Design Awards Silver Winner

life and growth

Entrant

YAKHORE TIBET BRAND DESIGN LIMITED.

Category

Product Design - New Category: cultural and creative product(s)

Client's Name

N/A

Country / Region

Scarf Design Concept
This scarf is conceived as a living dialogue between Tibet-an visual heritage and contemporary design grammar, pivoting on the principle of “translating traditional motifs into the pre-sent”.
Motif Re-architecture
Two ancestral signs are chosen as generative DNA: the End-less Knot—an emblem of eternal interconnection in Tibetan cul-ture—and the cross-weave texture borrowed from the hand-woven wool fabric “pulu”. By dismantling the linear logic of the originals, the knot’s closed-loop curves are abstracted into modular units and grafted onto the Cartesian skeleton of the cross-weave. The resulting hybrid balances organic fluidity with rational geometry, conserving the cultural gene while cal-ibrating it for modern eyes.
Colour System
Colour is sampled from the Tibetan landscape and its spir-itual architecture—gilded temple roofs, weather-bronzed prayer flags, high-altitude cobalt skies. Saturation is dialed down and tonal intervals refined through contemporary colour-management protocols, yielding a soft, wearable palette that retains cultural legibility yet avoids the visual aggression of traditional high-chroma hues. The scheme is equally at home in monasteries or metropolitan wardrobes.
Composition
A grid-based, golden-ratio armature orders the recombined motifs across the square field. Repetition, positive/negative inversion and calibrated pacing create a rhythm of “figure and ground” that guides the gaze from centre to edge and back. Visual tension between focal emblem and peripheral echo fuses timeless meaning with modern syntax, turning a simple accessory into a portable meditation on continuity and change.

Credits

YAKHORE TIBET BRAND DESIGN LIMITED.
YAKHORE TIBET BRAND DESIGN LIMITED.
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