2025 | Professional

MUSE Design Awards Silver Winner

Ultra-Soft, One-Size Thermal Bra with Soft Support

Entrant Company

Guangzhou Jianpai Network Technology Co., LTD

Category

Fashion Design - Underwear

Client's Name

Country / Region

China

With exceptional thermal insulation, comfortable support, and a seamless fit, the JIANDANPAI thermal bra provides women with warm, cozy bra-wearing experience during cold winter days.
Drawing on the dense structure and heat-retention mechanism of cat fur, the design team developed a biomimetic “cat-fur” fabric. Its fine, air-trapping surface significantly enhances thermal insulation while delivering an exceptionally soft, skin-friendly handfeel, reminiscent of stroking a cat’s belly. Using a high-density, fluffy knitting technique, the fabric forms a stable air-trapping thermal layer that effectively blocks cold air, providing lasting warmth in chilly environments. Meanwhile, it remains lightweight and breathable, preventing sweat buildup and achieving a perfect balance of warmth and comfort.
Structurally, the JIANDANPAI thermal bra features a dual W-shaped adaptive soft support structure with a three-point scientific force distribution design, providing stable support while preventing shifting even during intense movement. Key areas—including the bust, side wings, and underband—are reinforced with full-area gluing, while the raised side wings dynamically conform to the breast, smoothing out the side bulge and preventing rolling or shifting. The molded cups are designed based on breast shape data from millions of Chinese women, creating a push-up structure that is thinner on top and thicker at the bottom, naturally fitting the bust while shaping a rounded, full breast shape. The JIANDANPAI thermal bra uses a micro-compression seamless technology to eliminate seam friction against the skin. Its specially formulated nude tone blends with your natural complexion, making it discreet and virtually invisible under clothing. The ultra-thin, one-piece molded design reduces thickness by over 50% compared to conventional thermal bras, delivering a snug, seamless fit that visually slims and lightens the figure. The F size accommodates individuals weighing 40-70 kg, suitable for a wide range of body shapes and sizes.

Credits

Xiwei She
Jingyi Zhong
Li Xu
Fei Wang
Tao Chen
More Silver Winners
Packaging
2025
MUSE Design Awards Winner - Vclass Weileshi Women's Personal Care Brand Packaging Design

Entrant Company

‌Mind&More Brand Consulting (Beijing) Co., Ltd.

Category

Packaging Design - Beauty & Personal Care

Concept
2025
MUSE Design Awards Winner - Trudge Boots Retail Display

Entrant Company

Morrisette Packaging

Category

Conceptual Design - New Category

Architectural
2025
MUSE Design Awards Winner - Qingyang Port Dev & Const Center (Kunshan)

Entrant Company

Shanghai JOIN Architectural Design Co., Ltd. & Kunshan Branch of Jiangsu Provincial Planning & Design Grp. & Suzhou Planning & Design Research Inst. Co., Ltd.

Category

Architectural Design - Renovation 

Product
2025
MUSE Design Awards Winner - Floor Mats

Entrant Company

Jiangsu Grand Orange Photoelectric Technology Co.,LTD.

Category

Product Design - New Category