2021 | Professional

MUSE Design Awards Gold Winner

Sci Art

Entrant Company

doT & associates

Category

Interior Design - Exhibits, Pavilions & Exhibitions

Client's Name

Lumenis Taiwan

Country / Region

Taiwan

This exhibition booth showcases the main product of Lumenis during the 2019 Spring Beauty Taipei Exhibition and the brand. We began with the concept of optics and combination of the artistry of mechanics and space construction. What makes it different is that we replaced the general layout of the conventional 2D output to 3D spatial installation to interpret the aesthetic value of Lumenis through the creation of beauty through cutting-edge optics. The instrument showcased in a deconstructed manner at the center achieve the beauty of the interdisciplinary collaboration between science and art.

The use of imitation metallic finishing material and modular structure in assembling, the Integration in the planning of lighting, ceilings and structural columns, the wall surface extends to the soft dark blue surface material which is the brand color of Lumenis. It also functions as the stage background for the core installation. The concise and smooth dividing line shows the precision of the spatial layout and construction logic.

The Lumenis Booth indeed is another milestone of Lumenis Taiwan, through marketing innovation, it demonstrated again the power of marketing and the power of innovation.

Credits

Design Director / doT & associates
Hide Lin
Director / Yule Space
Affie Huang
Designer / doT & associates
Dannis Lin
Director / Yule Space
Scott Lu
Designer / Yule Space
Ice Lo
Photographer
Vito Photography
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