Fawa No.4 Whitening Series

Fawa is a makeup brand that focuses on facial care. We take the No. 4 product series as our starting point. The graphic language is simple yet sophisticated, clean and natural with refreshing colours. The graphics brings out the brand characteristics and it is highly recognizable. The shape of the whole series is inspired by the Three Living Elements in a Chinese Literature Daodejing. The circle and triangle are tangent, forming a soft-edge triangle. It is not only used as an universal visual identity for the whole series, but also more convenient for unpacking. This way, Fawa's unique design language is formed, showing the overall temperament of Fawa's future brand.