China   |  2021

MUSE Design Awards Platinum Winner

Chan Town Showroom

Entrant Company

GWP Architects

Category

Architectural Design

Client's Name

Jiangxi Chan Town Ecological Agriculture Co., Ltd

Sub-Category

Cultural

Chan Town Showroom is located within the Qianxin Scenic Area of Longnan County, Ganzhou, Jiangxi Province, which is situated at the Qianshan Mountain, a stretch of the northeastern foothills of the Jiu-lian Mountain National Nature Reserve with an average altitude of 600 meters. The half-moon shaped site is halfway on a mountainside, vaguely visible even before arrival while circling up the mountain road. The north side of the site is wide open with unblocked views towards ridges from nearby and afar. The south side bounds the site against the mountain in the back yet divided by a curved footpath spiraling up in the south. The most significant physical condition of the site, on a separate note, is the 8-meter height difference from the east to the west. The site is currently being used as a temporary parking lot, a critical functional program for the entire Scenic Area. It is not feasible to excavate at a different spot in the forest for another parking lot. Therefore, how to insert the showroom on the site while preserving the current parking function becomes especially important. The design concept of the GWP team is to let the showroom “float” above the parking area. Meanwhile the incoming visitors from the east and west ends circulate towards each other at different heights until converging at the center of the site. The visitor traffic flow follows the terrain of the mountain like a symbol of Taiji and fully merges into the site, eliminating the visitors’ senses of height difference while they are wandering around the site with a natural transition in between the 8-meter drop. The floating showroom can also be vertically separated from the parking space so that both can exist in harmony with minimal mutual impact.

More Platinum Winners
Packaging
China
MUSE Design Awards - O&R TISSUE
2021

Entrant Company

Xiao Qiyuan

Sub Category

Health & Wellness

Interior
Singapore
MUSE Design Awards - The New Prestige Global Showroom
2021

Entrant Company

Prestige Global Designs

Sub Category

Commercial

Fashion
United States
MUSE Design Awards - Alter-Altering
2021

Entrant Company

Zhuolin Liu

Sub Category

Other Fashion Design

Packaging
Thailand
MUSE Design Awards - G Candle Co. Packaging
2021

Entrant Company

Prompt Design

Sub Category

Health & Wellness