Taiwan   |  2021

MUSE Design Awards Gold Winner

Pure Dream

Entrant Company

Muyi Creation

Category

Interior Design

Client's Name

RÊVE Café

Sub-Category

Retails, Shops, Department Stores & Mall (NEW)

The case locates on the fifth floor of the department store, with an indoor area of about 270 square meters. Although the L-shaped base is not square-shaped enough, its advantage lies in the continuous wide-angle window that can see the landmark of building 101 and the essence of street view. Therefore, we gave priority to the maximum customer quantity in planning and overcome all implementation and legal aspects challenges in a very brief time. Create a smooth moving line, flexible guest settlement one by one, and a space style sufficient to optimize the brand image. As the first store for the brand inserting a flag in northern Taiwan, it should not only inherit the original black industrial tone but also correspond to the preferences of the mainstream young business community in the location. Therefore, after many discussions, the two sides decided to combine black-gold color, elaborating work, and characteristic materials to brewing a realm atmosphere with both fashion and low luxury of the city. The entrance angle of view is along with the open arc of the outer corridor. And we used many glass materials in the compartments, which doubles the display of light and shadow in the store and the lively dynamic and bright sense of personnel. Avoid tough cuts in the store so that different combinations of visitors can eat comfortably and maximize the inherent advantages of the base. The primary design inspiration of the whole project derived from the concept of "Open up your wings to find your dream." Through the cutting, concatenation, and stacking of geometric plates of actuarial proportions, we shaped the viscous force and imagination among the three-dimensional vectors of the space. The choice of materials, stone, wood, and irons is the central melody, interspersed with deep and shallow starlight illumination that the appearance of each table has its posture that can also blend in harmony. The delicate and mellow space background is like a good cup of coffee, and its aroma and situation are as addictive.

Credits

Design Director
HSU, TI-PIN
Photographer
Aaron
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