2026 | Professional

MUSE Design Awards Gold Winner

9390 PHUKET

Entrant

GUANGZHOU DANGXIA SUPPLY CHAIN CO., LTD.

Category

Fashion Design - Bags

Client's Name

-

Country / Region

China

About The Entry

In the fast-paced urban landscape, the 9390 PHUKET small bag stands out with its clean, structured silhouette. Its minimalist design strikes a perfect balance between vintage charm and contemporary flair. The fluid lines create a versatile aesthetic, allowing it to transition seamlessly from office hours to evening social gatherings.

Crafted from premium split cowhide, the bag features a fine-grained texture that is both supple and resilient. It is designed to endure high-frequency daily use while maintaining its refined appeal. Rich color options, including coffee, deep black, off-white, sophisticated red, and chocolate, offer more possibilities for different outfit styles.

The design’s true centerpiece is the lock. Inspired by the mesmerizing depth of natural gemstones, this bespoke hardware integrates swirling, organic textures into a sleek metallic frame. As the light shifts, the clasp reveals unique patterns and golden hues, ensuring that every bag possesses its own distinct character. It is where functional security meets an artisanal signature.

Practicality remains at the heart of the Phuket bag. The 25.5cm frame comfortably houses daily essentials like a smartphone, power bank, and cosmetics. Inside, a dual-compartment layout ensures effortless organization. Equipped with two interchangeable leather straps, the bag adapts to your lifestyle—transforming instantly from a classic shoulder bag to a casual crossbody or an elegant hand-carry. It is a refined blend of timeless style and modern utility.

Credits

Zheman Zhang
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