2026 | Professional

MUSE Design Awards Silver Winner

epih Cloud-Soft Fabric

Entrant

epih

Category

Fashion Design - Textile & Materials

Client's Name

-

Country / Region

China

About The Entry

Centered on the concept of “soft yet structured,” epih Cloud-Soft Fabric features a skin-friendly, comfortable feel and a crisp, elegant silhouette. It draws inspiration from a billowed sail: though thin and soft, the sail maintains a plump, non-collapsing curved form relying solely on the directional pull of a cable on one side. Borrowing this tension logic, the fabric embeds spandex within one-sided loops to create a “tension cable,” delivering directional support to prevent deformation caused by overstretching. At the same time, the other side utilizes nylon yarn to offer a soft, plush texture. This innovative “soft base + directional support” architecture effectively resolves the traditional trade-off where soft fabrics lack structure and structured fabrics lack softness—perfectly balancing softness with structure.

In terms of wearing experience, the fabric boasts outstanding resilience, recovering rapidly after significant stretching to resist sagging and deformation over time. Paired with breathable, cooling properties, it fits close to the body without feeling trapped or weighed down—keeping wearers fresh and comfortable all day. Moreover, the high-density nylon base provides exceptional abrasion and snag resistance, easily tackling frequent workouts and washes. The use of 7A antibacterial technology ensures safety and hygiene for close-to-skin wear.

The fabric is ideally suited for yoga wear, bringing wearers a new experience of “shaping without compression”—allowing the body to move freely and stretch naturally during exercise. Beyond that, it extends across a wide range of applications including intimate apparel, loungewear, outdoor gear, and even medical protective wear, demonstrating remarkable functional versatility and market potential.

Credits

epih Brand Manager
Yali Liu
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