2023 | Professional

MUSE Design Awards Silver Winner

BONCAFÉ LIMITED EDITION PACKAGING

Entrant Company

Zoo Communications Pte Ltd

Category

Packaging Design - Non-Alcoholic Beverages

Client's Name

Boncafé International Pte Ltd

Country / Region

Singapore

Boncafé commissioned ZOO Group to develop a limited edition coffee packaging targeting tourists visiting Singapore. The intent was for the product to be offered within the hotel in-room/suites and souvenir & gift shops located within hotel premises across the country. It didn’t take long for the product to garner much praise that Boncafé eventually made them available online and at selected retail stores. The design was also used for other merchandise such as t-shirts, tote bags, etc.

Credits

Managing Director/ZooGroup
Sean Badlishah
Creative Director/ZooGroup
David Lim
Creative Director/ZooGroup
Priscilla Fajardo
Illustrator
Lee Kow Fong
Regional Marketing Manager/Boncafé International Pte Ltd
Tammy Chua
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