China   |  2020

MUSE Design Awards Gold Winner

Yuexia ice cream packaging design

Entrant Company

zhongshihuanmei(dalian)Advertising Co., Ltd

Category

Packaging Design

Client's Name

Tianbao food

Sub-Category

Snacks, Confectionary & Desserts

To convey the spirit and emotion of the product can be more accepted by consumers, so the ice cream roll is designed as a new moon in the packaging, which is particularly striking in the black packaging. The stars around are made of UV technology, which can be seen vaguely, and set off a romantic eating atmosphere. At the same time, the whole scene interprets the artistic conception of the brand name "under the moon".

Credits

Zhangyong Hou
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