2025 | Professional

MUSE Design Awards Silver Winner

Gray Tone of Gravel

Entrant

SOHO FASHION GROUP CO.,LTD.

Category

Fashion Design - Prêt-à-porter / Ready-made

Client's Name

SOHO FASHION GROUP CO.,LTD.

Country / Region

China

Gray Tone of Gravel is specifically designed for modern urban woman. Centred around multi-scenario adaptability, it ingeniously marries aesthetic elegance with wearing comfort, well accommodating various scenarios from professional work to daily leisure.
Drawing inspiration from gravel, the collection employs a low-saturation gray color palette, and adopts a blended fabric to replicate the delicate texture of gray; at the same time, the varying shades of gray enhance visual layering. Such a design achieves a harmonious unity of natural simplicity with modern minimalism. In terms of silhouette design, Gray Tone of Gravel is built upon classic minimalist forms like the H-shaped blazer and the high-waisted wide-leg pants, featuring clean, sharp lines that embody the aesthetics of architecture. Shoulder pads and a stand collar maintain a crisp effect, while shoulder pleats and a napped-in waist showcase elegant professionalism, ensure a snug fit, and improve freedom of movement. Moreover, the wrap blazer innovatively merges traditional Chinese wrap collars with Western blazers, infusing modern professional wear with cultural significance.
As for fabric selection, the blazer and the coat incorporate 65% polyester to enhance wrinkle resistance and washing durability for a long-lasting crisp silhouette; the application of wool and viscose improves heat retention, moisture absorption, and breathability while providing a soft, skin-friendly feel. The shirt and the shorts, made from blended natural fibers, boast excellent breathability, wrinkle resistance, and elasticity, ensuring freedom of movement and wearing comfort. Additionally, the collection places emphasis on environmental friendliness. For instance, the shirts and the shorts utilize 5% Tencel sourced from FSC-certified sustainable wood pulp, as well as 41% viscose produced through an eco-friendly formaldehyde-free process. These measures effectively reduce the consumption of forest resources and minimize chemical pollution, reflecting the brand’s firm commitment to green manufacturing.

Credits

Qiuhui Hu
Yuting Li
Tingting Sha
Yi Yang
Jie Sheng
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